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Are you ready to know how to boost your listener engagement?

Understanding your audience is the key to creating engaging content that resonates and grows your podcast.

Why It Matters: Tailoring your podcast content to a defined audience not only boosts engagement and loyalty but also enhances your promotional efforts and overall growth strategy.

I want this
podcast planning worksheet

What's Inside?

Audience Discovery for Podcasters: Workbook & Survey for Targeted Content is your go-to guide for defining and understanding your podcast audience.

In this interactive workbook, you’ll learn how to:

  • Define Your Target Audience: Understand the importance of identifying who your ideal listeners are, including their demographics and psychographics.
  • Create Listener Personas: Develop fictional profiles that represent your audience segments, helping you tailor content to their specific needs and preferences.
  • Utilize Data for Insight: Discover practical tips for gathering information from existing listeners, competitors, and social media to refine your understanding of your audience.

  • + Bonus: Included is an Audience Research Survey template to help you gather direct feedback from your listeners. This powerful tool allows you to ask targeted questions that will provide valuable insights into their preferences, listening habits, and content interests.